September 24, 2020

Programmatic

In a world where nearly everyone is always online, there is no offline.

How To Solve For Scalability Of Publisher First-Party Data

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Rachel Parkin, executive vice president of strategy and sales at CafeMedia. Tick tock goes the clock. (Not that TikTok.) The countdown to the end of cookies is on. And with that, third-party data willContinue reading »

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