Last year’s most significant TV transaction by far occurred in March, when the NFL completed eye-popping new rights deals for all of its TV packages, worth an estimated $ 10 billion annually over the next decade. Not only did the agreements keep the NFL games on CBS, Fox, NBC, ESPN and ABC–ensuring that linear TV will…
Adweek Feed
In a world where nearly everyone is always online, there is no offline.
More Stories
DoorDash and Live Nation ANZ announce three year partnership
Nielsen survey show magazine audiences on the rise
Google Dodged a Breakup, but Experts Say Alternatives Are Misdirected