Likes and followers are not without merit, but engagement is not directly causal of sales rates. What should marketers consider instead?
The post Beyond Likes And Follows: The Metrics That Really Matter For Retail Marketing appeared first on AdExchanger.
More Stories
And The News Gets Nothing; Build It Blox By Blox
Worthington interviews Bradbourne on Creative Relay podcast
New Agency Tall Poppy Is Positioning ‘Creative Sustainability’ as Its Differentiator