April 28, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

What Role Do Ethics Play in Media Planning And Buying?

As an industry, we have recently made a concerted effort to begin placing more ethical media with brands and agencies exploring ways to reduce our carbon footprint and increase investments in BIPOC-owned media partners. While all progress is progress, we are still largely turning a blind eye to the digital and social media partners that…
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