May 3, 2024

Programmatic

In a world where nearly everyone is always online, there is no offline.

NBCU’s Pre-Upfronts Pitch Highlights Sports, Data And Measurement

NBCUniversal is making its annual case for bigger streaming ad budgets at One24, NBCU’s annual ad tech and data dog and pony show, which took place in New York City this week.

The post NBCU’s Pre-Upfronts Pitch Highlights Sports, Data And Measurement appeared first on AdExchanger.

AdExchanger