Nielsen has received accreditation from the MRC for a product that integrates a broadcaster or media company’s first-party streaming data into Nielsen’s TV panel ratings. Plus, Google launches a curation service that bundles ad inventory within its own Google Ad Manager.
The post Don’t Forget To Vote! (And Also Some Stuff About Nielsen And Curation) appeared first on AdExchanger.
More Stories
Thursday, April 3 Evening Cable News Ratings: No Maddow, No Problem for The Rachel Maddow Show
In First Big Marketing Push, OpenAI Makes ChatGPT Free for College Students
CBS to Air MTV Video Music Awards for the First Time Ever