The B2B marketing discipline, worth some $120 billion in annual spending, is in flux. Brands like Microsoft, John Deere, HP,...
AdOps News
Alphabet's revenue rose 19% YoY to $38.9 billion in Q2.Read the release. Much of that came from Google of course,...
Digitally native companies made nearly $1 billion in commitments during this year’s upfront, making them the biggest advertiser category in...
Ad tech titans face off with each other this week as The Trade Desk takes a stand against Google, the...
"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video.Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up hereWhoTube? As Google prepares to report second quarter earnings Thursday,...
Facebook’s stock dipped slightly on Wednesday morning after the Federal Trade Commission formally announced its $5 billion dollar fine over...
There’s yet another content streaming service joining the fray: AT&T TV will enter beta testing in Q3, offering viewers an...
It’s a big day for the big blue app.The Federal Trade Commission (FTC) formally announced Wednesday it will fine Facebook...
TikTok isn’t developed enough yet to be a fully-fledged contender for ad dollars, but it’s growing like #area51, and advertisers...