For the Daily Mail, the best way to foster advertiser trust is to work directly with brands. The publication still...
advertiser
Elon Musk dialed back his infamous GFY comment to advertisers last year, saying he only meant the message for brands...
In addition to taking execs through its plans to launch its own ad platform, Netflix hosted a separate event open...
Social media platform X, formerly Twitter, will target more small and midsize businesses (SMBs) to win advertising following owner Elon...
Going cookieless? Not a problem, right? Dear advertiser, are you collecting first-party data and upgrading your contextual strategy? Do you...
AUCKLAND, Today: Stanley Street has partnered in New Zealand with Channel Factory, the global brand suitability and ad performance platform...
To fall in line with Europe's new online regulations, TikTok has introduced new compliance measures that could change the whole...
Content aggregator Flipboard, which curates writing, audio and video from over 4,000 publishers, launched a new product Thursday morning, called...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Artificial Ads Advertisers can use AI to generate...
The Fresh Market, a specialty food retailer, launched a retail media network (RMN) through their site and email in 2020....