Google is a vital voice in a privacy-first future without third-party cookies – so StopPress chatted to Jessica Martin, APAC...
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The Covid-19-induced collapse of ad spend in 2020 has been well-documented. But as the nation heads into a more optimistic...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mountain Of Money When ViacomCBS promoted Paramount Plus ahead...
Advertisers and publishers are bracing for upheaval as two major identifiers commonly used for audience-based targeting are set to go...
The IAB New Zealand has released its latest 2020 Digital Advertising Revenue report. The report provides a snapshot of Q4...
A week before ViacomCBS rebranded CBS All Access as Paramount Plus on March 4, George Cheeks, president and CEO of...
Among performance-marketing categories, both out-of-home and direct-mail advertising experienced devastating declines in 2020. As the effects of the pandemic slowly...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Vive La Privacy Will the IDFA have its day...
As ad-tech companies consider AI alternatives to cookies and other third-party trackers, the Interactive Advertising Bureau (IAB) is releasing new...
Facebook is lifting its ban on political advertising that the social media giant instituted after the polls closed on Election...