“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Data
When Tanya Giles entered the television industry, streaming didn't exist. Now, the executive heads up programming for one of the...
Imagine starting as VP of marketing for a restaurant chain on the same day restaurants were forced to shut down...
It's no secret that brands have been using first-, second- and third-party data to deliver more personalized advertising experiences for...
“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...
As the FTC is deadlocked awaiting its tiebreaker appointee, both Democrat-appointed FTC commissioner Lina Khan and Republican FTC Commissioner Noah...
As the FTC is deadlocked awaiting its tiebreaker appointee, both Democrat-appointed FTC commissioner Lina Kahn and Republican FTC Commissioner Noah...
On Tuesday, Apple CEO Tim Cook called for a comprehensive, national privacy law in the US at the International Association...
With new first-party ID solutions flooding the market, the buy side of the ad industry is looking for ways to...
Four years ago, independent media agency Horizon Media took stock of the work it was doing for clients and realized...