Group Nine Media, which publishes Thrillist, NowThis, The Dodo, Seeker and PopSugar, launched a first-party data solution called “In-GeNuity” earlier...
Data
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media....
The newest DOT loves data product, Unique Segmentation for today’s New Zealand (Us), supersedes previous DOT products in the segmentation...
Blackstone made one of the splashiest digital media deals of the past year last week when it acquired the B2B...
To make it easier for publishers to use its first-party data across a wide network of sites, Vox Media on...
Publicis Groupe released the second batch of data tracking its U.S. workforce as part of the company's mission to diversify...
To further strengthen data insights and business performance, Akilesh Chokkanathapuram has been brought on board as TRACK Aotearoa’s first dedicated...
LiveRamp is expanding into identity resolution with a new product called Portrait Engine. The idea with Portrait Engine is to...
As IPG's FCB invests in data and technology to expand its creative output, the agency network is reflecting that priority...