In this episode of The Speed of Culture podcast, Suzy founder and host Matt Britton speaks with Peggy Roe, executive...
personalization
Welcome back to The Garage: Tools for Retail Media Innovation. Hosted by Evan Hovorka, vp of product and innovation, and...
Just because you can personalize ads doesn’t mean you should. When you know the inner workings of ad tech, you...
Grocery and recipe delivery service Hungryroot has a revolutionary method for collecting first-party data from its subscribers. Wait for it...
Personalization in marketing is table stakes. Everything from promotional emails addressing recipients by name to individualized Netflix homepages and Spotify...
Andrew Mok, CMO of car-sharing company Turo, explains how Turo taps into data to create a "specific, one-to-one experience" for...
Roughly three years ago, dairy and food manufacturer Land O’Lakes tested a customer data platform (CDP) to help with site...
Four years ago, independent media agency Horizon Media took stock of the work it was doing for clients and realized...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
Jewelry maker Alex and Ani is no stranger to adopting new technology to connect with customers. But a serendipitous meeting...