On Tuesday, data collaboration and clean room platform Optable announced $ 20 million in Series A funding, with participation from...
Rise
In this week's episode of Yeah, That's Probably an Ad, co-hosts Shannon Miller and Luz Corona are joined by senior...
TikTok’s claim to fame isn’t just viral dance trends; the platform is impacting consumer buying patterns and advertising strategies, writes...
A stylish woman sitting at an opulent bar wants--no, demands--"a hot pink cosmopolitan...and some drama," while in a different glamorous...
Global advertising spend is set to increase at a slower pace by 3.8% next year, reaching $ 740.9 billion and...
The intent media model has come to dominate the digital media world, and Future plc is one of its most...
A podcast interview withMarty Krátký-KatzCEO & Co-FounderRemember back in 2015 and 2016 when the ad industry was in a frenzy...
The startup and technology publisher TechCrunch, a Yahoo property, has seen substantial increases this year in both its events revenue...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Google’s Matching Black Eyes Google is reeling from antitrust...
Call it the rise of TikTokalytics. A group of young attribution and analytics startups, the newest wielding particular talent on...