Google is rolling out two new tools for its Display & Video 360 buy-side solution to account for the surge...
Solution
Yelp Wednesday introduced Yelp Audiences, a way for national and regional brands to target users of the business directory and...
"The Sell Sider" is a column written by the sell side of the digital media community. Today's column is written by...
TikTok introduced TikTok Brand Life Study, a first-party measurement solution aimed at helping brands measure and optimize their advertising resonance...
Group Nine Media, publisher of NowThis, PopSugar, The Dodo, Thrillist and Seeker, is making a play for direct-response ad budgets,...
When Air New Zealand flight NZ4376 took to the skies, 50 children from Koru Care Charitable Trust NZ enjoyed a...
Kiwi brand activation company, Hoop, has acquired the New Zealand based assets of Australasia’s largest co-packer, LJM, and embarked on...
AUCKLAND, Thursday: Special Group has launched Special PR, and appointed Kelly Grindle – formerly a Pead PR executive – to run...
StopPress chats to Jane Ormsby, Managing Director and Vinay Shriyan, Head of Ad-Tech & Data at Scroll Media about alternatives...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Identity Star Neustar is at it again on the...