What does “Catfish” have in common with cookies? Max Joseph, the filmmaker and producer of “Catfish,” an MTV reality show...
targeting
The Department of Justice said Tuesday that it reached a settlement with Meta regarding a complaint filed in August 2018...
As clients look for alternatives to third-party cookies, ad agency Dentsu can steer them to its in-house Contextual Intelligence tool,...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Oh, Snap Snap warned investors this week that it...
With more people choosing to opt out of excessive data tracking, targeting audiences across platforms like Facebook has become more...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
YouTube will sunset the once-popular targeting tool called Maximize Lift bidding. The tool helps marketers target users who are not...
Adobe is leaning on AI-powered data solutions to bridge the post-cookie identity gap. This fits into Adobe’s broader strategy of...
By Kristina Prokop, CEO and Co-founder, Eyeota Now that Google has scrapped its plans for Federated Learning of Cohorts (FLoC)...
Ad Targeting In The State Of The Union; Why Gaming Is The New Beating Heart Of Subscription Packages
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Not Kidding Around During the State of the Union...