In this week's episode, host Cathy Hackl is at the World Economic Forum in Davos. She'll share more next week...
tech
Consolidation has come to the data clean room category. On Wednesday afternoon, LiveRamp announced plans to acquire Habu in a...
As always, CES can be an overwhelming display of technology and potential for the future. Focusing on the dynamic landscape...
While 2023’s return to fiscal responsibility made for rough waters, it will pale in comparison to 2024. Google Chrome will...
The Chrome Privacy Sandbox, Google’s petri dish for testing and developing privacy-preserving ad targeting and measurement, has become the rope...
To the clouds! While that may sound like a superhero catchphrase, it was actually the de facto motto of mar...
Ad tech M&A in 2023 can only be described as “weak sauce.” Although deal activity was up 78% in Q1...
Rather than rounding up the obvious online privacy trends of 2023, let’s dive into the weeds. Because we’ve spent enough...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. AI? More Like “Ehh, I Don’t Know About That”...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Bean Counter A split between two state privacy...