The IAB Tech Lab's latest framework proposes new standards for containerization and sets the stage for a fully agentic media...
tech
Paramount Skydance, which officially turns 100 days old this week, released its first post-merger quarterly earnings report on Monday. The...
We’re revamping our popular Tech & Money newsletter into AI, Tech & Money to reflect the big innovation that’s redefining...
AUCKLAND, Today: Kargo has unveiled another global first for New Zealand advertisers. Spotlight is designed to serve ads exactly when...
Programmatic advertising requires serious real-time computing power. And that bandwidth consumption is only growing as AI takes on a bigger...
Prebid doing away with universal Transaction IDs is just the latest example of the ad industry’s counterproductive history of information...
The remedies phase of the Google antitrust trial concluded last week. And after 11 days in the courtroom, there is...
As AI sweeps the tech landscape, new startups continue to emerge. Here are seven former ad tech execs' thoughts on...
AUCKLAND, Today: Bastion Shine is bolstering its leadership ranks with two major appointments, bringing in world-class experience and fresh thinking...
For all of the ad tech industry’s sophistication, fragmentation remains its original sin. The solution isn’t a mystery. Everyone agrees...