The days of online ad industry self-regulation are well and truly over. “It’s time to accept that we are a...
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The Competition and Markets Authority (CMA), the UK’s antitrust regulator, might as well be called Uncle CMA, because they have...
The vast majority of advertisers who buy ads in video games (91%) no longer consider gaming to be an experimental...
News site Stuff Group Te Puna is partnering up with Straker and Microsoft to launch their AI tech pilot programme...
Buyers will soon have far more transparency into video ad inventory sold through Google’s platform. Google confirmed to AdExchanger that...
On this week's episode of TechMagic, host Cathy Hackl is at SXSW. She shares what she has seen and previews...
Contextual targeting is getting a generative AI glow-up. In the old days of contextual targeting, a media planner came up...
The best part of raising money? Spending it. On Tuesday, six months after it announced a $ 15 million Series...
“We’re not exposed to MFA.” “All our vendors block it and we mostly buy through private marketplaces.” “Our verification service...
For the past eight years, the Federal Trade Commission has hosted an event called PrivacyCon, where academics and consumer advocates...