How Self-Supervised Learning In AI Can Reduce Reliance On User Data

The “P” in “ChatGPT” is perfect for cookieless targeting. Here “P” stands for pre-trained. It’s an aspect of the latest generation of AI models that deserves a closer look from programmatic advertisers and agencies, along with the concept that powers it: self-supervised learning.  Self-supervised learning is at the heart of generative AI, and it’s perfectly […]

The post How Self-Supervised Learning In AI Can Reduce Reliance On User Data appeared first on AdExchanger.

AdExchanger