The streaming analytics company Conviva released its first ad tech product, a contextual data integration with The Trade Desk, on...
Analytics
TikTok users with business accounts can view analytics related to their content and profiles within the TikTok mobile application. For...
With the muted bleat of a sad trombone, Facebook Analytics will soon be no more. This week, Facebook quietly informed...
Facebook is pulling the plug on Facebook Analytics June 30. The social network said in a Business Help Center post...
Independent agency Together has appointed leading data and analytics practitioner Torsten Stolt to the new role of Data & Analytics...
AUCKLAND, Today: DDB’s CRM arm Track Aotearoa has appointed Matt Jarman to the newly created role of head of analytics...
DDB Group agency, TRACK Aotearoa has announced the appointment of Matt Jarman to the newly created role of Head of...
Google is revamping Google Analytics for a world in which privacy plays center stage and identifiers are exiting stage left....
AUCKLAND, Monday: New Zealand-based Lens Outdoor launched today with ambitious plans to revolutionise audience measurement in the out-of-home advertising sector...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Privacy Trade War The EU struck down the US-EU...