Clean rooms are dominating ad tech conversations, and the rise of connected TV has spurred clean room adoption to new...
Data
Business organizations, and particularly marketers, on both sides of the Atlantic, can breathe a sigh of relief as the European...
U.S. state privacy laws are multiplying at a dizzying rate. Here are the key points to know for the collection...
At every industry event, and across my many friends in the advertising business, I am most often asked, "Why should...
The IAB Tech Lab released its first data clean room guidance and also shared the first version of the Open...
NBCUniversal and Blockgraph are looking to bring more efficiency and capabilities to the TV advertising landscape. Today, NBCU and the...
Advertising powerhouse Criteo has found itself in GDPR hot waters with a massive fine of $ 44 million for breaching...
Advertising powerhouse Criteo has found itself in GDPR hot waters with a massive fine of $ 44 million for breaching...
Angela Spain, Managing Director of public relations consultancy Archer, unveils the secret to creating stories that not only grab attention...
Data intelligence platform Tracer selected Obele Brown-West to be its first president on Wednesday on the brink of closing its...