Everyone wants to capitalize on the customer data platform craze – even B2B players like Dun & Bradstreet.The commercial database provider...
Data
Forrester’s 2019 DMP Wave focused on how data-management platforms plan to make their products more privacy-safe in an environment with...
Salesforce has agreed to acquire the data reporting and analytics company Tableau for $15.7 billion, the enterprise cloud giant said...
On the surface, LinkedIn’s plan to acquire cross-device data company Drawbridge may seem like a head scratcher. What does a...
LiveRamp earned $78.3 million in the second quarter, a 30% increase from $60.2 million in the same period last year,...
LinkedIn is buying Drawbridge.The acquisition was announced quietly on Tuesday via a mere mention buried in a blog post, and...
TransUnion is busily expanding its digital marketing product portfolio.On Wednesday, the credit bureau and consumer data provider acquired marketing tech...
With its $4.4 billion acquisition of Epsilon/Conversant, Publicis Groupe becomes a data controller – and that ups the regulatory ante under...
It’s a good time to be in the first-party data biz.Jebbit, a Boston-based startup that helps marketers collect data directly...
People love to hate on third-party data, but it’s got at least one fan out there.“It’s incumbent on all of...