Age is one of digital advertising’s most basic demographic targeting parameters – but most of the age data available across mobile...
Data
When it comes to cross-device tracking, privacy policies are not up to snuff – and the Federal Trade Commission is digging...
After being acquired by Epsilon, Conversant had two big challenges. First, continue combining its own disparate technologies into a single...
This is the latest installment in "PII," a series featuring the talent that makes the wheels turn in our data-driven advertising...