This is the eighth in AdExchanger’s “Meet the CDPs” series. Read previous interviews with mParticle, Acquia-owned AgilOne, Amperity, Segment, ActionIQ, Lytics and Bluecore. Microsoft Dynamics,...
Data
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....
AdExchanger Research: The Pandemic Has Changed How Advertisers Think About Data And Tech Investments
AdExchanger’s newest research report, 2020 Industry Outlook: How COVID-19 Reset Digital Marketing, details how exactly the pandemic has impacted technology...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Searching For Something? Breaking into the search engine category...
AdExchanger's Social Distancing With Friends podcast now has its own channel. Subscribe on iTunes, Google Play, Spotify, Stitcher, or wherever you listen to...
Enforcement of the California Consumer Privacy Act (CCPA) begins in less than three weeks. “And many businesses just aren’t ready,”...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Help Is On The Way Publishers are starting to...
Television upfronts normally showcase sizzle reels of upcoming shows to guide buyers’ investments. But with programming in flux due to...
The IAB Tech Lab publicly unveiled a technical spec on Friday so that publishers and their partners can handle data...
“The Sell Sider” is a column written by the sell side of the digital media community. After this exclusive first...