This article is sponsored by Xandr. In today’s resource-constrained world, marketers and agencies are paying more attention to how far...
programmatic
In a year that has seen the operating model of traditional media agencies increasingly challenged, two programmatic specialists are pairing...
Spotify is acquiring podcast monetization and publishing platform Megaphone from its parent company, Graham Holdings, in a deal reportedly worth...
The Trade Desk posted record-high quarterly revenue in Q3, attributing the growth to the continued embrace of data-driven advertising brought...
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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. iHeartProgrammatic IHeartMedia will acquire Voxnest, an audio tech company that provides...
“The Sell Sider" is written by members of the media community and contains fresh ideas on the digital revolution in...
And that’s a wrap. Thanks to everyone who attended AdExchanger’s Programmatic IO digital conference this month. Over six days in...
AdExchanger’s Programmatic IO Virtual conference entered the final stretch on Monday with sessions focused on ecommerce, identity and investment trends....
Working alongside major retail chain Briscoes Group, Verizon Media has launched New Zealand’s first programmatic DOOH campaign. Partnering with Stanley...