Prebid hired Mike Racic as the industry group’s first president. Although Prebid maintains a small group of full-time engineers and...
Publishers
Publishers are in a unique position of power as the demise of the third-party cookie threatens advertising industry norms. Solutions...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
“On TV & Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is by...
By Stephanie Himoff, VP of global publishers and platforms at Outbrain This article is sponsored by Outbrain. Already battered by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Swiftly Goes The Retail Long Tail The retail...
When it comes to post-cookie preparedness, one year can make all the difference. So says new data collected by video...
“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. OpenPath … To Cutting Out SSPs Wait, did...
Piano is tuning up its plan to become a bigger player in the social media sphere. On Thursday, Piano, which...