Publishers can now opt out of having their data used to train Google's AI models such as Bard. Top line...
Publishers
In less than a year, as generative artificial intelligence has grown from a fringe pursuit to an object of mainstream...
AdExchanger is taking the day off for Labor Day! The daily news round-up will return September 5. Here’s today’s AdExchanger.com...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Begun, The Clone War Has The robots are...
Google's early reveal of its AI-enhanced Search Generative Experience (SGE) in May has sent publishers scrambling to prepare for a...
Generative artificial intelligence may have captured the attention of the media industry because of its potential to reshape the landscapes...
Microsoft’s Xandr informed publishers in a memo sent Friday that it will not be making any further payments for MediaMath...
Programmatic can be a mixed bag for Black-owned media companies. Some are compromising with programmatic guaranteed, which is like a...
Publishers aren’t just off-setting losses with direct-sold programmatic; they’re unlocking the 70% of consumers brands can’t reach in the open...
SSPs including PubMatic, Magnite and Wunderkind are moving ahead with plans to recoup revenue paid to publishers from deals conducted...