Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The ‘Post-Social’ Web The writing is on the...
Publishers
Advertisers are getting serious about cutting carbon from their campaigns. But before publishers can make their ad tech greener, they...
For media owners, the difference between thriving or fading away in the first-party web depends on building, growing, maintaining and...
Amid a push for supply path optimization (SPO), demand-side platforms are going directly to publishers and, in many cases, cutting...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Nessie Lives The FTC is accusing Amazon of...
Publishers can now opt out of having their data used to train Google's AI models such as Bard. Top line...
In less than a year, as generative artificial intelligence has grown from a fringe pursuit to an object of mainstream...
AdExchanger is taking the day off for Labor Day! The daily news round-up will return September 5. Here’s today’s AdExchanger.com...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Begun, The Clone War Has The robots are...
Google's early reveal of its AI-enhanced Search Generative Experience (SGE) in May has sent publishers scrambling to prepare for a...