Retail media is expected to exceed $ 50 billion in the United States in 2023 alone, representing 20% of total...
retail
Global advertising spend is set to increase at a slower pace by 3.8% next year, reaching $ 740.9 billion and...
In 2023, with advertising spend expected to slow, retailers have become a staple partner for most advertisers looking to reach...
Remember when the meme-stock phenomenon caught fire last year? It was volatile, but it was also exciting, and the headlines...
Magnite’s quarterly revenue was up 11% year-over-year in Q3, with a large chunk of its growth coming from streaming. Growth...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Retail Wags The Dog CTV is a shiny...
Following a pandemic-induced boom, retailers are securing an increasingly bigger billing on brands' media plans. According to BCG Partners, the...
If you think of livestream shopping in the US as a revolution, it’s a dud. Live video doesn’t cause mass...
The ad tech hits keep coming this earnings season. The latest example of the trend is Criteo, which on Friday...
Everyone knows retail media is hot right now. But more and more retail ad dollars are also being sponged up...