Editorial opinion byAllison SchiffManaging EditorAdExchangerRetail media networks (RMNs) and the ad industry are in the honeymoon phase. RMNs are currently...
retail
Google, and every other ad tech company, is trying to figure out how to deliver personalized marketing without being creepy...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Jeff Of All Trades The Trade Desk CEO...
Agency network Dentsu has named Madeleine Fashion Group's chief executive Karin Zimmermann as its new CEO for the German and...
Bill MichelsGeneral Manager, Retail MediaBill Michels knows programmatic data. For the past couple years, he’s led The Trade Desk’s entire...
TripAdvisor Media, the travel search and booking company’s three-year-old advertising business, added an in-house creative studio called Wanderlab this week...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Drizl Before The Storm New retail media...
Ecommerce momentum has tailed off since last year, but global ecommerce and retail media still have plenty of room for...
AUCKLAND, Monday: Retail media solutions agency Hyper has been appointed Liquorland’s retail media network partner. Hyper ceo Ben Partington said:...
Merkle’s retail and consumer goods group has become a testbed for multiple other verticals. That isn’t surprising. Although people tend...