Some 20,000 U.S. stores closed in 2020, and investment bank UBS projected another 80,000 will shutter through 2026. It may...
retail
Amazon provided the spark for a surge in retail and commerce-based advertising. That surge has now reached fever pitch as...
The CPMs better be $ 1. On Thursday, Dollar Tree became the latest retailer to launch its own retail media...
Family Dollar is the latest retailer to launch a media network, allowing the discount chain to work more closely with...
Subscribe to AdExchanger Talks on iTunes, Google Play, Spotify, Stitcher, SoundCloud or wherever you listen to podcasts. Melissa Burdick is...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. ...
While the net sales of nonessential retailers suffered during the pandemic, arts and crafts banner Michaels Stores saw double-digit growth...
Cartology New Zealand, Countdown’s new stand-alone retail media business, has launched with a focus on connecting with customers at the...
Walmart is building infrastructure to support its fast-growing retail media business. After more than a year of testing, it settled...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media....