Data and technology company Genius Sports is bringing real-time NFL data to augmented reality Lenses in Snapchat. Verizon will run...
Data
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. All Is Fair In Love And Panels Nielsen has...
AUCKLAND, Thursday: Stuff continues to have the largest national audience across print and digital media, according to the latest Nielsen...
Of course, the misappropriation of a publisher’s audience data would be unethical. But this is not what contextual providers do....
In the last 18 months, the New York-headquartered company behind household names like Pepsi, Gatorade and Frito-Lay has increased its...
Growing Up in New Zealand – the country’s largest longitudinal study of child development established by the University of Auckland...
What are "information resources?" What is a "purchase diary panel?" What is an indri, and would people necessarily associate a...
Adalytics Says YouTube May Violate Apple ATT; Nielsen Primed To Add Amazon Streaming Data To Ratings
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Tracking Shot The bad news keeps coming for...
Nielsen finalizes its plan to add big data to its measurement currency offering for national TV. Here's what it means...
With industries and legal systems increasingly siding with users when it comes to control over their personal data and how...